@ IFA Berlin
Monster Cable Products, Inc is the world’s leading manufacturer of high performance audio/video components including headphones, speakers and cables.
As the new lead design house for Monster, we successfully designed and supplied a new exhibition stand concept for the display and demonstration of headphones & related products at IFA, Berlin 2013.
Integrating a new generation of POS, developed for the sale of head/in earphones with vibrant branding, graphics and light, the project comprised of the following:
- The main exhibition stand
- The private Shop-in-Shop for retailers
- A booth integrated into the Euronics stand
I just wanted to say thanks again for all your help and support on IFA. I am not sure what I would have done without you guys on the other end of the phone. Feedback on both the SIS and Booth has been the best ever! Every retailer that entered the Shop-in-Shop had nothing but positive things to say.
In-Store & Social Marketing EU Monster Europe Limited